Lifeislottery is a collection of works by Jarrod Riddle. Using vision driven design to create memorable + meaningful change.
Jarrod Riddle is the founder of Hunt+Foster, a vision driven design studio. H+F drives brand invention + business transformation through identity, product, and experience. H+F partners with entrepreneurs, and progressive brands who are driven to reinvent the way the world works.
Before founding H+F, Jarrod served as CCO for zurvu, an inventory management system and reservation platform that disrupted hospitality status quo and later acquired by Reserve.
Prior to zurvu, Jarrod has spent over a decade working with and growing agency heavyweights such as R/GA, Big Spaceship, space150, Carmichael Lynch and OLSON. Driven by simplicity, he has merged design aesthetic, overall technical sensibility and user experience into a unique conceptual voice. This has given him the ability to create innovative conceptual work and products across a variety of platforms and has allowed him to help advise a variety of friends and premium brands.
Vision setting + Strategy
Naming + Identity Design
Art + Content Direction
IA + UX Design
Jarrod's work has received accolades from publications including Adweek, Communication Arts, I-D, Print and Vice as well as industry awards, including ADC, AIGA, Cannes, D&AD, The Effies, The FWA, The One Show, Styleboost,TDC, W3, The Webbys and Yahoo's Ten Best.
Lifeislottery is a belief.
Lifeislottery is embracing change and pushing things forward. Never settling, always evolving. Trusting your instincts, believing in yourself and the collective strengths of others. Making the most memorable and meaningful outcome of every opportunity.